* CV *

Working with design,
I created my own path and never stopped learning.
Illustration of a woman asking question to a young man about his CV
I find that one of the most valuable aspects about working with design has been the opportunity to branch into new territories, whilst collecting new skills for my toolbox. The timeline below represents this journey, so far.

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For a more traditional CV, keep scrolling down.
Timeline illustrating a CV from 2000 to 2022

* Luca DE LUISE * CV *

PROFILE
A Senior Graphic Designer with a demonstrable track record of creative leadership and mentorship.
I bring design ideas from concept-sketching to multi-channel implementation, with solid technical expertise across print, digital and motion.

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KEY SKILLS
• Desktop Publishing
• Branding
• Events
• Digital design
• Digital Illustration
• Storyboarding
• 2D Animation
• Character design
• Infographics
PROFICIENCY
• Adobe InDesign
• Adobe Illustrator
• Adobe Photoshop
• Adobe Dreamweaver
• Adobe XD
• Adobe AfterEffects
• Adobe Character
• Final Cut Pro
• Logiq Pro X
• Knowledge of UX/UI
• Knowledge of HTML/CSS

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EXPERIENCE
Senior Creative Designer
OLIVER Agency, London, UK
JULY 2017 – PRESENT * 5 YEARS
• Design across digital, print and video for OLIVER Agency’s AXA UK & Ireland in-house studio.
• Creative response to marketing briefs addressed to intermediary businesses, employees and end-customers.
• Multi-channel implementation of campaigns, including digital, print materials and merchandise.
• Desktop publishing of exclusive editorial products for tenders and premium partners.
• Design of exhibition spaces and supporting print and video collaterals.
• Storyboarding and asset design for motion-graphic materials, character design.
• Liaising with stakeholders for print and signage projects.
• Daily management of motion designer, digital designers, artworkers and freelancers.
Graphic Designer/Illustrator
Freelance, London, UK
* MARCH 2015 – JUNE 2017 * 2 YEARS *
• Creation of brand identities and marketing materials through agencies (CorkeWallis, RedSofa) or directly (The NDL Group London, Brent Rainbows Nurseries, among others)
• logo design & branding
• presentations
• website mock-ups
• newsletters
• character design & storyboards.
Senior Designer/Head of Design
London Business Conferences Group, London,UK
* MARCH 2011 – FEBRUARY 2015 * 4 YEARS *
• Brand identity for more than 90 corporate b2b events in the field
of new energy, automotive and tech innovation across USA, Canada, South America, China and Europe.
• Marketing materials for print and web, DM campaigns, event signage and sales collaterals.
• Design of the in-house graphic design process in response to the company doubling number of events per year.
• Development of a global network of reliable print service suppliers in UK, USA and Canada.
Digital Designer
Brand Alley, London, UK
* OCTOBER 2010 – JANUARY 2011 * 4 MONTHS *
• Design of mood-shots and collaterals for a range of luxury brands for online and DM campaigns.
• Response to marketing briefs within existing third-parties brand guidelines.
Graphic Designer/Illustrator
Freelance, Italy
* OCTOBER 2006 – JUNE 2010 * 3 YEARS – 9 months *
• Book design for non-fiction and school publishers, public institutions, charities.
• Illustrated books with digital and mixed media in the field of art history and children’s literature.
• Branding, illustration, presentations, character design, photo-retouch.
Junior Graphic Designer
Laterza Publishing, Bari, Italy
* JANUARY 2004 – OCTOBER 206 * 2 YEARS - 10 months *
• Processed book drafts through the stages of stylisation, typesetting, paging and photo retouching
• Delivered print ready materials
for more than 250 publications of Laterza Editori, renowned in Italy for academic essays and schoolbooks
• Creation and management of vectorial cartography archives
• Design of geography maps, sites plans, graphs, charts, infographics and dioramas.
• One of the perks of working with a publisher like Laterza is that I would regularly attended their Adobe proficiency courses - that’s how I fined-tuned my expertise in InDesign, Illustrator and Photoshop.

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EDUCATION
2010 - Illustration - Central St Martins,  London, UK
2008 – International School of Illustration - Sarmede, Italy
2000 - Literatures and Languages Degree,Università degli Studi, Bari, Italy

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LANGUAGES
• Italian - native speaker
• English - professional fluency
INTERESTS
• yoga
• beekeeping
• music production
References available on request.
August 2022