AXA Insurance
Print | digital | creative direction
AXA is one of the biggest insurance companies in the world, and one of Oliver agency’s longest lasting accounts. For them, I initiate creative projects for internal and external marketing campaigns, brand literature across different communication channels, including stage and visuals for live events and trade shows.
Print
I designed this luxurious piece of brand literature for the launch of AXA brand proposition “Committed to Progress”. The booklet was aimed to a selection of AXA’s premier partners.
The drive for progress and evolution is represented by the unfolding of a series of inventive solutions which enrich the booklet, including the use of different kinds of papers, 3D ink, gate-folds and semi-transparent pages.
I designed this luxurious piece of brand literature for the launch of AXA brand proposition “Committed to Progress”. The booklet was aimed to a selection of AXA’s premier partners.
Marketing campaigns
AXA’s marketing campaigns usually involve emails, interactive PDFs, social media banners, infographics and videos. I also draw storyboards and assets for motion graphics.